Being the only independently owned and family run PVCu window and door profile system supplier in the UK, and being able to provide fabricators with a personal service and support package, are differentiating qualities of which are seeing the fastest growing PVCu extrusion company, Selecta Systems, reaping the dividends.
Sales Director, Andy Green, believes that fabricators are looking for more than just a faceless, impersonal and almost robotic window and door system supplier. Andy explains how recent conversations with potential and newly converted fabricators have transpired and demonstrate how Selecta have got the edge when it comes to providing that personal service and support.
“There seems to be a common theme amongst fabricators concerns and reasons for moving window and door system suppliers. Service and support, or the lack of, gets spouted out time and time again. From not being informed of shortages on deliveries to attempting to speak to someone whom can deal with the issue, only to be passed from pillar to post with no one understanding or resolving the issue or being given a ticket number like a customer at a meat counter and told to wait!”
“The personal touch seems to have disappeared and replaced by faceless, robotic systems or customer services departments with no idea of your business with requests or issues then batted around two, three or four different people and/or departments, with even the simplest of requests or requirements ignored or forgotten. I recall one new customer being over the moon because we responded to a few emails within just a few minutes of receiving them and they were flabbergasted by the quick response and action. They commented that it usually takes 2-3 weeks for a simple marketing request from their previous supplier or they were not responded to at all. They love Selecta, all because we did the simplest things, answering their requests in a reasonable timescale and helping their business.”
“As a team at Selecta, we work closely together and from that initial meeting with a fabricator, we look at developing a partnership. People buy off people and knowing that business relationships are a key aspect for many companies, we as a team have a firm set of traditional ‘family values’. It’s not just about supplying a quality window and door system, but also about providing a service and support package that works for those customers. This is an area where we as a business pride ourselves, where customers can talk to the ‘doers’ within Selecta, not just a random customer service person or an automated ticket vending machine awaiting a call back when it’s convenient to them to reply! Being the unique business that we are allows ourselves to be far more flexible than the competition in terms of our service and support.”
“At Selecta we have a strong ethos and sense of purpose. Service, Support and Satisfaction are at the heart of our business and these traditional values have been instrumental in crafting our identity and our sense of purpose. These values are reflected in everything we do and with which we have been long associated, with which we’ve been synonymous. We as a team, or family as we like to be referred to, work very hard to maintain these values and it’s something we are very proud of.”
“Combined with our excellent and versatile Advance 70 System, the industry is readily embracing a Selecta renaissance as more fabricators choose the Advance 70 System as their preferred window and door profile system and become ‘part of the family’.”
If you are looking for a window and door system supplier that can service and support your business or require further information, then contact Selecta on 0121 325 2100, email firstname.lastname@example.org
Selecta Systems Technical Manager, Richard Bent, looks into the future on what and how it could all change with energy efficient windows and doors in properties and why we should be looking in to providing consumers with more cost effective solutions and real value for money, especially in the replacement market.
The technical performance and specification of window and door systems has improved dramatically over the last few years as window and door solutions evolve on the back of the media pressure of climate control, industry statutory and regulatory requirements and consumer demand in relation to the ever increasing costs of energy supply. These factors have driven window and door system innovation and design during this period and I can only see these contributing to further product innovation over the next 5 years or so. However, consumer demand within the replacement market will not only be for energy efficient products, but for more cost effective solutions in being able to deliver those savings with a guaranteed financial return on their investment.
Replacing windows and doors within a home is amongst one of the larger investment renovations that a consumer will undertake on their property and will be undertaken to improve the security, thermal performance and aesthetics of their property. Adding PAS 24 / Secured By Design windows and doors is a given for improving security and aesthetics and looks are in the eye of the beholder but thermal performance is a different animal altogether!
Sales and marketing drives point to fabricators and consumers requiring A++ ratings and triple glazed windows and doors to improve the thermal efficiency of properties and reduce energy bills. However, this may not be the most cost effective solution where the cost may far outweigh the savings. It may also have effects on the performance of the building as a whole i.e. condensation. High relative humidity levels and a lack of air movement are two contributing factors to condensation and so having energy efficient windows can create further issues in stabilizing the temperature within a property, thus further outlay on temperature control methods or heaven forbid opening windows and doors to allow a flow through of air movement!
You have to ask yourself the question, does offering an A++ window have any real major performance improvements and savings against cost benefits to a consumer, over a standard A rated window or even a B or C? As a consumer I’d certainly like to know and have greater visibility on what the ‘extra’ outlay and potential savings are for the higher rated option against a standard A rated window. It should not simply be about trying to provide a window or door solution that achieves the highest rating, but we should be giving greater prominence in the ‘cost effectiveness’ achievement factor to the fabricator, installer and more importantly, the consumer. At the end of the day, current requirements only dictate that a C rating or above is required and the jump to an A rated window does not provide a large leap in potential energy savings.
I can however see the current C rated requirement being upgraded to a mandatory A rated obligation for all replacement windows and doors within the next few years. This would be a sensible approach as I believe that a large percentage of fabricators and installers are already installing A rated windows and doors already.
Innovation, and especially the thermal performance of products, has progressed considerably in just a few years, so what next without ‘over engineering’ a product just for the sake of achieving a higher rating? There must be a ‘cut-off’ point where the “efficiency” reaches a level that it could be detrimental to the building fabric and the whole cost against benefit of installing the windows or door is no longer pertinent.
That’s why we here at Selecta have retained our company ethos to provide fabricators and consumers with the most innovative, proficient and cost effective energy efficient window and door solutions.